Iconic Characters

The journey we went on to realise Bing and Flop as CGI characters, meant making sure that our models looked as iconic and appealing as the original illustrations. For Bing, this meant keeping his unique jet black fur and his iconic bright yellow button. For Flop, it meant maintaining his deceptively simple design.

When you compare book Bing and Flop with TV Bing and Flop, you can see that their colours are nearly identical. However, their textures and finish are quite different.

Bing's World

We intentionally set out to make Bing’s world as relatable as possible to as wide an audience as possible. The local park, the street, the corner shop and the scale of the world is all intentionally designed to feel just like the day to day environment experienced by most young children. We treated Bing’s home environment in a similar way. If you look at the original Bing books, you’ll see that his TV house is very close to the illustrations. For example, in Bing’s kitchen you’ll find the lamp shade, oven, fridge and table-top pattern are all very close to how they look in the books but have been given greater depth and cohesion, necessary to creating a 3D space.